Premier Real Estate

In this generation, we no longer have to worry about business cards and going to social gatherings it seems like because everything is computerized and everyone is looking to move their business online.  While that sounds like a good idea in the beginning, there are many different reasons why a real estate agent should not sign up on a place like Facebook.  While I personally think that myspace is okay, I do not think that Facebook is a good option for a real estate agent.

One of the first reasons is because why would anyone – especially a prospect want to become a fan of their real estate agent?  What would honestly be point of it?  I mean, it is nice that you are trying to get involved with your prospects but to be completely honest, there is no real point for your prospects or clients to become your fans.  Another thing is traffic to the actual page.  If you are splitting up your attention between Facebook and your actual website and blogs – that could interfere with the traffic to your website.

We are going to talk about more points in the next blog but these two points are by far the biggest and the ones that need to be addressed.

In the last blog, we touched base on using the internet for your own personal marketing tool.  Now we are going to dive right back into, how you can market yourself without having to pay anything at all!  The next step is going to be public speaking.  While I am not a fan of public speaking, I know that it will get you noticed and the one thing that you do not want to do whenever you are a real estate agent is wait to be discovered … you have to put yourself out there a lot!  The Chamber of Commerce always needs speakers, so make sure that you sign yourself up to speak.

Now if this is going to take some practice if you have never spoken in front of a lot of people, so make sure that you know exactly what you are going to say and that you practice a lot … a lot.  The next way to market yourself is going to be emailing out newsletters.  Now, if you are currently not collecting e-mails, make sure that you start because you are leaving money on the table right there!

There are a ton of different ways that you can market yourself for no money at all, you really just have to be creative with it and use the free tools you are given!

Times are pretty tough nowadays, especially for the real estate market.  I know that I see houses all the time that are being sold by owners because they do not want to pay realtor fees.  However, if you are a real estate agent with no money at all for advertising for your services – I can help you!  There are many different ways that you can market yourself for little or no cost at all, all it takes is quite a bit of work and some determination and you should be fine!

One of the first things that you are going to need to do is look for free publicity.  This could be in the form of online newspapers, networks, 24 hour TV news and all new radio stations.  You could even advertise online on places like craigslist and things like that.  Coming up with a Myspace page or even a Facebook page is a great way to get your name out there too and it does not cost you anything at all!

And I will let you in on some more secrets in the next blog, so make sure that you stay tuned!